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NO, you're Smart TV isn't Snooping on you!

Posted By : of Data Doctors on February 11, 2015

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Based on all the stories about Samsung TV’s in the news, should I turn off the voice recognition on my TV or leave it on?

This question was answered on February 11, 2015. Much of the information contained herein may have changed since posting.


Smart TVs are considered ‘smart’ because they can perform tasks similar to a computer, such as connect to the Internet and use specialized apps.

A major firestorm erupted on the Internet this week, when someone posted a portion of the privacy statement from the manual of a Samsung Smart TV.

The sentence that got things going, taken out of context, sounds pretty Orwellian: "Please be aware that if your spoken words include personal or other sensitive information, that information will be among the data captured and transmitted to a third party through your use of Voice Recognition."

Samsung has since update the privacy policy to better reflect what happens, why and when: http://goo.gl/khlffr

The plethora of salacious headlines that suggested that Samsung Smart TVs were constantly eavesdropping on all your private conversations are a complete misrepresentations of what actually happens.

For the record, the technology used by Samsung for converting speech-to-text is the same for virtually every device you own that offers voice recognition features, so you're probably already sharing your voice commands with others.

The ‘third-party’ that the privacy policy referred to is the same third-party used by most of the industry; a company called Nuance Communications (best known for their Dragon NaturallySpeaking software).

Nuance provides voice recognition technology to lots of companies: Apple (Siri), Amazon (Fire TV, Echo), LG, Panasonic, BMW, Ford and by just about every smartphone and tablet manufacturer you may have heard of.

As with every other device or service that I am aware of, voice recognition does not ‘turn on’ until a user either presses a button or gives a specific ‘wake up’ command.

The wake up command for iPhone users is ‘hey Siri’; for Xbox One users it’s ‘Xbox on”, for Google Glass users it’s ‘ok Glass’ and Samsung Smart TVs can use ‘hi TV’ to wake up and start listening.

Then and only then, will the device be ‘listening’ to what you are saying and in the case of the Samsung Smart TVs, a huge microphone icon will appear on the screen.

Simple voice commands like ‘mute’, ‘volume up’ and ‘TV off’ are built into the television, but more complex voice commands like searching for specific shows on specific networks would require the heavy lifting that Nuance provides.

In those cases, your voice commands are shared and potentially stored with ‘a third-party’ but it’s far from the nefarious activity that’s being portrayed by so many online.

The stated reason for storing the voice commands is to help improve the recognition service and Amazon and Apple have similar statements in their user agreements.

What could be possible has been wildly speculated, but for the moment, it’s mostly conjecture.

If you don’t see yourself using elaborate voice commands that would require the third-party technology, you can turn off the voice recognition function but still make use of the predetermined built-in voice commands which aren’t stored or shared with anyone.

Other Smart TVs that offer voice recognition features will likely work the exact same way, so it’s less of a Samsung issue and more of an industry standard if you decide you want this technology.

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Posted by of Data Doctors on February 11, 2015

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